Pomcat

Google rewards good content

tacmop — Tue, 10 Apr 2012 14:18:19 +0000

Google’s head of search Matt Cutts has been speaking about changes to Google’s search algorythm at SXSW, the big internet and creative conference in Texas.

Matt said that the changes will “level the playing ground”, rewarding good content, better indexing sites that don’t do SEO, and penalising “over-optimisation”.

Further evidence ...
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Useful tool if you need to find out what a user’s running

tacmop — Fri, 11 Nov 2011 15:20:32 +0000

Anyone looking after a website for more than a short while will come across the scenario: the user says something funny’s going on, but you just can’t see it, whatever you do. You ask them what browser they’re using. They don’t know what you’re talking about – what’s a browser? ...
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More reasons to avoid Flash on your sites.

Jake — Fri, 11 Nov 2011 10:21:02 +0000

Microsoft have announced that the latest version of their Internet Explorer for touch-based devices will not support Flash.

Dean Hachamovitch, the Internet Explorer team leader has commented that plug-ins were important in the past, but that HTML5 is what will be used in the future.

Does your site make use ...
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12 SEO ideas you can apply today

tacmop — Thu, 10 Nov 2011 15:19:04 +0000

The November edition of PC Pro (UK) had a good article by Kevin Partner, who writes on online business. Amongst other things, he outlined his straight forward process for getting a site optimised for a client.

Before spending lots of cash on “professionals” touting an expert knowledge in the ...
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Which countries to charge VAT on?

Jake — Wed, 02 Nov 2011 10:07:40 +0000

Just a quick snippet, this one. If you’re VAT registered, you need to charge VAT to people within the EU, unless they provide a valid VAT number. Whilst e-commerce packages are getting better, and one or two even understand the full rules of VAT, most have implemented a much more ...
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Moving towards a paperless office with Scansnap and Evernote

Jake — Sat, 29 Oct 2011 13:12:34 +0000

The search for a paperless office. Well, that’s the dream, no? But whilst it’s been technically possible for a while, it’s just been far too clunky for me to ever get anywhere with it.

Lord knows, I’ve tried. I’ve used all sorts of methods of filing, scanning, categorising, sorting and ...
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Improving your Google rank – Make your site fast!

Jake — Wed, 14 Sep 2011 09:33:05 +0000

One of the things that is often overlooked when looking at search engine optimisation is speed. Google actually rewards you for making your site load fast. Site load time is a factor that goes towards your page rank, so clearly not something to ignore.

This post is just a high ...
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How to write an ebook – part 2

Jake — Sun, 12 Jun 2011 20:46:28 +0000

Just a quick one, this one, to get us ready for the heavy lifting. Just in case you need a bit of help installing Sigil, I thought I’d use this as a chance to learn a bit about making video. I haven’t done this video thing before, but it doesn’t ...
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Good start-up and general business thoughts here…

Jake — Fri, 10 Jun 2011 10:15:36 +0000

I recommend this site. It’s well worth an hour of your time, as long as you promise to take action from what you learn!

http://swombat.com/

Specific articles I liked:

http://swombat.com/2011/6/8/be-specific
http://swombat.com/2011/3/1/anatomy-of-the-long-sales-letter – this one is worth a fortune. I could provide quotes from a thousand learned experts in marketing about

Get me out of here! Thoughts on cancelling a service…

Jake — Tue, 31 May 2011 11:52:14 +0000

We’ve just shut down a merchant account and a payment gateway. The merchant account from HBOS / First Data was costing us time and money to jump through PCI hoops every year, and the payment gateway from Iridium Corp seemed to have some trouble with cards from abroad – especially ...
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